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Facebook-owned Instagram has taken on many of Snapchat's top features.
On Facebook's dating service, people will be able to browse events and groups related to their interests, such as upcoming concerts or groups for runners.
A spokesperson for Bumble said the company was "thrilled" when it saw the Facebook news.
"Our executive team has already reached out to Facebook to explore ways to collaborate.
We've designed this with privacy and safety in mind from the beginning," Zuckerberg said during a keynote speech. The dating feature is set to roll out later this year.
Beyond creating new competition for popular dating apps like Tinder, Hinge and Bumble, Facebook's move will pose a test for them because they have largely come to rely on asking their users to login with Facebook credentials.